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STEP ND: Marketing your Company with Virtual Reality

Give international customers a tour of your facility, let them see the crops growing in the field or get an in-depth view of your product — all without travel and language barriers. That is a virtual reality tour. STEP ND is now reimbursing companies up to $3,000 for virtual reality (VR) projects related to international marketing. A virtual reality tour is created by filming your location or product with special cameras and processing the footage into 360° digital media. VR tours are typically accessible via website, an emailed link or social media. By clicking a button, international customers may experience an engaging, interactive tour using a headset and smart phone. It’s an exciting tool to differentiate your company from the competition and build a personal connection with buyers. 

Apply for STEP ND reimbursement before you begin a VR project by filling out and submitting the STEP ND Company Application and the STEP ND Marketing Application.

A local company currently providing virtual reality services is Be More Colorful, based in Fargo.

Image result for NDTO

Examples of funding use:

  • Expense reimbursement per qualifying activity with a maximum of five events for foreign trade missions, foreign trade shows, domestic trade shows and foreign market sales trips.
  • Expense reimbursement up to $3,000 per company for website foreign language translation and/or production of foreign language marketing materials.
  • Reimbursement for ExporTech program fees up to $1,500 per company, per program
  • Expense reimbursement for shipping sample products to foreign markets up to $2,000
  • Reimbursement for RAISE program fees up to 75% on a per case basis

Image result for canadaO' Canada.... Considering a trip to our neighbors up North or even just shipping a product sample? Take a closer look at the STEP program, you might be able to get a portion of your travel or shipping costs reimbursed. 

**Funds will be available September 30, 2018 through December 31, 2019

 

Answers to FAQs on the STEP Program.

North Dakota Trade Office

 

If you would like assistance applying for the STEP Program, please don't hesitate to reach out to me at oakesnd@drtel.net or 701-742-3508. Also, you can contact the NDTO directly for questions and assistance.

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